The Gallery

Ramadan Campaign

The Cotton Studio

December 2025

Create a fashion campaign to launch The Gallery, the Ramadan 2025 dara3a collection. Inspired by a personal collection of antique paintings, the collection becomes the art and we are simply here to admire it.

SCOPE OF WORK

  • Creative Direction

  • Campaign Management

  • Campaign Production (Model Casting, Location Scouting, Props Sourcing)

  • Photography

  • Videography

A woman with dark hair and makeup sitting on a chair in a room with patterned rugs and an embroidered Asian-style cabinet. She is wearing a dark velvet top, patterned pants, and black boots, with her right hand touching her face and her left arm rest
A woman with dark hair and makeup reclining on a blue couch, holding her forehead with her right arm. She wears a dark velvet dress with an embroidered circular blue and black patch on the chest, and has a black strap hanging from her wrist. Behind h
A woman in a shiny brown dress sits on a blue couch, holding an empty ornate gold frame in front of her. Behind her, there are three framed art portraits on a white wall. The woman has dark hair styled in an updo and is looking slightly to the side.
A woman in traditional attire reclining on the floor in an art gallery, surrounded by various paintings on the walls.
Close-up of a woman with dark hair, makeup, and earrings, resting her hand on her neck, wearing a dark velvet top with an elaborate pink and black beaded design on the front.
A woman with dark hair and makeup, wearing a dark velvet dress with embroidered details, standing in an art gallery. Behind her, there are three framed paintings leaning against the wall, including a colorful abstract portrait and a muted-toned lands
A woman with black hair in a brown satin dress adorned with fringes, posing inside a gold frame mirror, with framed artwork on a neutral wall in the background.
A woman in a purple dress resting against a plain wall next to a staircase with patterned tiles.
A woman with dark hair and earrings, wearing a dark brown top, is resting her head against her hand while looking down at a framed sketch of a person seated with their legs crossed and holding what appears to be a phone, placed on a brown leather cou
A woman sitting on a wooden cabinet, posing with one hand behind her head, wearing a brown dress with black lace trim, and black boots. There are two framed pictures on the wall behind her, one of abstract art and the other of a person in a casual po
A woman with black hair, wearing a shiny, satin-like dress in shades of gold and bronze, posing in front of a large gold-framed mirror. There is a framed piece of abstract art hanging on the wall behind her.
A woman with dark hair styled up, wearing makeup, gold jewelry, and a dark outfit, reclining on a vintage leather sofa in a room with a framed abstract calligraphy painting on the wall and ornate patterned floor tiles.
A woman sitting on a chair with a painting in front of her, covering her lap, in a room with patterned carpet. The woman has dark hair, wears dark makeup, and is dressed in dark, textured clothing with buttons and jewelry.
A woman with dark hair in an elegant updo, wearing a silver embroidered dress with bell sleeves, standing in an art gallery with paintings in the background.
A woman with dark hair styled up, wearing a brown dress with black trim and jewelry, leaning on a vintage wooden chest with artwork and a potted plant in the background.